Digital
Ariat Email Design
These Ariat B2B emails are seasonal, and are aimed at highlighting select featured products to independent retailers carrying Ariat product. When working on these emails I needed to keep consistency in mind. The retailers have come to know and expect these seasonal emails both in appearance and in content organization. Working with these brand guidelines, I aim to simplify the look to create an impactful and clear emails designed to increase retailer engagement and buy in.
Ariat Banners
MacPherson’s Email Design
While working at MacPherson’s, a leading art supply distributor in the US, my designs focused on highlighting creativity.
Fun, vibrant emails aimed to communicate a sense of motion—of doing—as art is often a tactile experience.